THE BOOK DISTRIBUTION MODEL & HOW BOOKHITCH WORKS: Why should Publishers give distributors a percent of sale for books, especially digital books, when they can connect directly with readers?
Change is never easy, but technology has dictated that the book distribution model used today, has to adapt to allow Publishers and authors to continue to earn the profits that they need.
The current distribution model sends books through numerous channels, and at each step, money is lost. By the time a reader buys a book, publishers and authors have already discounted the title by up to 55%. Meaning that if a book has a sticker price of $20, more often than not, a retailer paid around $9.50 for the book they are selling to you. In the end, an author will end up with around $1-2. And that’s only if the book sells at full price.
Our distribution model allows publishers and authors to connect directly with readers, so that readers can buy books from the publisher or author, or the retailer which takes the least amount of sales (doesn’t ask for a 55% discount). If publishers and authors partake in direct sales, then they have the 55% discount they can pass onto readers, and still get more from the sale of each book. This also allows readers to develop a better relationship with their favorite author, or publisher.